Friday, February 18, 2011

Marketing Annuities – How to Fail In Marketing Annuities

Marketing Annuities – How to Fail In Marketing Annuities

Amplify’d from annuityleads.ca

Focusing on selling and not marketing: My very favorite agent quote is very common, it goes like this. “I just want to sell.” Most agents can’t wait to tell you about the features of their “hottest” annuity product. The reality is most annuity agents aren’t marketing at the level they should be or not marketing at all. Selling is the result of marketing, focusing more on marketing will bring the sales. Set a marketing budget first and all other budget expenses come after it.

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Read more at annuityleads.ca
 

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